As most of you know, the centerfield wall at my stadium remains unsold. I want everyone to know this is because Major League Baseball requires us to provide a solid background in the center of the outfield to allow the batter to see the ball. They prohibited us from selling ad space there and it has been really bothering me. That is in my estimate around $25 million of unsold space going to waste.
What a better way to advertise to the affluent ballplayer than to have your company's logo directly in their field of vision during every at bat? I have been going back and forth with MLB and we have come to an agreement that allows us to sell limited ad space on the centerfield wall a bit off-center. Stanley, the official tape measure of the New York Yankees, has purchased the first of these spaces on the centerfield wall and we are happy to have them aboard.
We are currently in negotiations with several shampoo manufacturers who wish to purchase the opposite side of the centerfield wall. The team does not currently have an official shampoo and players have indicated to me that they were unsure of which shampoo we have contractually obligated them to use. Once this becomes official I will let them know and we will hold a press conference to announce it to the general public.
